Understanding The Ins And Outs Of A Coffee Franchise

Owning a coffee franchise can be a very rewarding experience, but before you sign on the dotted line and start serving hot cups of ‘joe’, there’s certain things you need to know so you can make the right decision. If you go into buying a coffee franchise blindly, you could end up making a very costly mistake.

First things first, get a reality check. You should know going in what kind of money you have to put towards a coffee franchise, you should understand your strengths and weaknesses in running a business and be very honest with yourself about how much time you’re willing to spend in your business. If you do this, you’ll be way ahead of the curve. Don’t jump into any decision. Take your time, consult with franchise experts and do your due diligence.

The attractive thing about owning a coffee franchise is the cash flow and profit margin. People are drinking coffee today like it’s going out of style and they are happily paying upwards of $3 per cup. The real cost of the coffee is under $.25. The profit margins with coffee are HUGE! On the contrary, only making a few bucks per cup isn’t going to get you a mansion in Beverly Hills. A Coffee franchise is 100% a volume business. You have to crank out thousands of cups per month to see any real income. Some of the most successful coffee franchises have drive-thrus which can make up to 70% of the revenues.

The real secret of a coffee franchise is NOT the coffee, but the atmosphere. People can get coffee anywhere, but they come to these shops because of the social element. They come to hang out, conduct business, surf the web, relax, read a book, whatever. That’s why so many coffee franchises have the relaxing and mellow look and feel to them.

However, there are things about a coffee franchise that aren’t so fun from the very start. First, the high start-up costs can be huge. Not only will you have to pay a hefty franchise fee, but then you have to get a location, you’ll have to get equipment, you’ll have inventory to get, fixed costs, variable costs, employee wages and on and on. The costs can be high. Don’t forget about the royalty fees that are based on gross revenues, not net profits.

Now even if you are financially capable of buying the coffee franchise, that won’t matter because there are more pre-qualifiers you must meet. You’re going to need a considerable net worth, a good credit history but the real challenge is that you have to get approval to buy the franchise. If they don’t like you, they won’t sell you a franchise.

Stock Investment Company – The ins and outs

These days, it is not at all rare for one to come across such a stock investment company that offers services with big promises. Stock investment is a serious proposition and stock market positions are very difficult to understand. It is good to do some in-depth research before you choose a stockbroker or stock investment company.

There are many stock trading companies but the choice has to be made based on research. It is important to know and consider the qualifications of the company. The company has to be competent and to ensure this the credentials of the company have to be looked into. The customer should try to get as much information as is possible about the company. There are other issues such as the fees and commissions, which the stock investment company will charge for the stock market trading. If the fees and commissions are excessive, they will take up a major part of your stock trading profits. Your investment goals will be affected. Your decisions in transactions will also be affected. The fees and commissions that the company will charge, therefore, is an important consideration.

There are three principal types of stock investment companies. Some companies just carry out your stock trades. This means that you will instruct and you will buy and sell stocks. The companies will do just this and little else. The next type of companies will carry out your trading instructions and, along with that, provide you with helpful tips and stock market quotes. A type of stock investment company also serves as your investment planner. These companies will see your resources and investment objectives and do the management of the resource on your behalf. It is up to you to decide which type of stock investment company will be the best suited for your purpose.

You may also come across such a stock investment company that does not work with the stock market. The customer has to ensure that the stock investment company operates in the market where the customer intends to invest. If this is not the case, there is a waste of money and time. The advisory services of the stock investment company to help you out should be there. When you choose your stock investment company, you should notice whether it has the right investment advisory services. In stock market investing, no two persons are the same. The capacities of investing in stock markets vary from person to person. The best services are offered by the personalized services of the stock investment company.